Jennie’s Mantra has been playing in our heads and it sure has us feeling like pretty girls. The highly-raved single, which was released in 2024, marked a new beginning for Jennie‘s solo career. After making her mark in the K-pop girl group Blackpink, Jennie founded her record label Odd Atelier and is now preparing to release her debut solo album. Along with these new ventures, Jennie is also maintaining her status as a fashion icon, and evolving her style beyond her aesthetic in Blackpink.

With Jennie blooming to the age of 29 this month, we take another look at her style transformation. From exuding a coquettish and sophisticated aura to embracing Y2K grunge, see how the Pretty Girl weaves in her own sense of individuality through her style.When in doubt, the back-to-basics approach is a foolproof formula—especially when you’re strutting down the streets of Los Angeles like Jennie. In true LA fashion, the K-pop icon delivers an effortless and chic ensemble while donning an Alaïa leather jacket.

Channeling the off-duty model aesthetic, Jennie completes her look with a pinstripe tailored pants from Acne Studios.On trend with the ‘Mob wife’ aesthetic, animal prints continue to make a powerful statement—and Jennie knows exactly how to own them. For a night out in the city, the Mantra singer added a daring touch to her ensemble with a pair of leopard-print pants, a standout piece from the South Korean fashion brand Ordés. Amplifying the fierce allure of her look, Jennie completed her outfit with Hyein Seo’s slashed zip jacket, effortlessly balancing edge and sophistication.